In this raw and honest episode, Katie Brandon Byrne shares the emotional journey of closing her award-winning children’s wear brand, Lil and Izzy. From its successful beginnings to the final decision to liquidate, Katie discusses:

The warning signs that led to closure 

The impact of rising costs and market changes 

Navigating the liquidation process 

Personal lessons learned from the experience 

Moving forward with a new business venture

Katie Brandon Byrne founded  Lil and Izzy, an award winning  childrenswear brand established  Pre-pandemic

Katie decided to close the doors on the brand in 2024 and has since retrained as a PT & Nutrition coach. 

https://www.instagram.com/ktb_coach

https://www.instagram.com/talkburpeetome

Host Nicole Higgins 

Nicole has worked as a buyer and head of buying for over 18 years for retailers such as Primark, M&S and Debenhams and now uses her expertise and knowledge to help entrepreneurs start and scale their product businesses and continues to work on projects with corporates to increase bottom line sales and profits. 

She established her own business The Buyer And Retail Coach™ to help give entrepreneurs the confidence and knowledge to bring products to market. Her expertise covers many areas from product development to sourcing and strategy across multi-product categories

The Buyer and retail coach 

Nicole Higgins Links 

https://www.instagram.com/thebuyerandretailcoach

https://www.linkedin.com/in/nicolehigginsuk

https://thebuyerandretailcoach.com

https://thebuyerandretailcoach.com/newsletter-sign-up

https://thebuyerandretailcoach.com/free-discovery-call

https://thebuyerandretailcoach.com/blog

Sponsor 

Neon Digital Clicks 

Are you ready to scale your ecommerce store? Want to do it without having to wear yet another hat and become a digital marketing expert? This episode is brought to you by Neon Digital Clicks, THE paid-traffic partner for family and women’s e-commerce brands wanting to scale their stores from five figure to six figure months using Meta, Google and Klaviyo marketing services.  

Neon is offering listeners a FREE scaling audit worth £3000! 

So whether your sales have plateaued or you’re looking for growth, this is a great opportunity to lift the lid on your biz and identify where the opportunities are hiding. 

Head to scaleandglow.com to discover just how much revenue you could scale your store to this year. 

https://scaleandglow.com

https://neondigitalclicks.co.uk

https://www.instagram.com/neondigitalclicks