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6 things you can learn from the  Labubu craze for your product business

6 things you can learn from the Labubu craze for your product business

by Nicole Higgins | Jun 2, 2025 | Business Tips

Stanley cups, Barbie Mania and this years craze Labubu!  It’s taken the world by storm, and there are some great things you can apply to your business  From a fab entry price point to Limited edition launches (which are super super hyped) to collabs and user generated...
What’s the difference between Profit Margin percentage  & Mark up for your product business

What’s the difference between Profit Margin percentage & Mark up for your product business

by Nicole Higgins | Feb 24, 2025 | Business Tips

As a business owner, it’s easy to get caught up in the day-to-day operations and forget about the numbers that drive your success. Recently, I had a conversation with a guest on the Start Scale Succeed podcast that highlighted a common issue many entrepreneurs...
Ultimate Black Friday Strategy: How Brands Can Maximize Sales Before, During and After

Ultimate Black Friday Strategy: How Brands Can Maximize Sales Before, During and After

by Nicole Higgins | Nov 4, 2024 | Business Tips

First off I want to say participating in Black Friday may not be right for you, you might not have enough margin or stock or  it may not sit right from a sustainability or mass consumption point of view.  But if you have decided to join the countless brands that will...
8 Essential Tips for your first trade fair visit

8 Essential Tips for your first trade fair visit

by Nicole Higgins | Nov 4, 2024 | Business Tips, Exporting, Fashion, Trade Shows

 8 Essential Tips for your first trade fair visit  As a buyer I’ve sourced products from trade fairs across the world from the enormous canton fair in Hong Kong to UK trade fair Top drawer  finding suppliers & brands  for anything from home...
5 Tips to maximise Q4 & Xmas for your Product Business

5 Tips to maximise Q4 & Xmas for your Product Business

by Nicole Higgins | Nov 4, 2024 | Business Tips, Christmas, Fashion, Retail, Retailers, Sales

Between 25-50% of your yearly turnover will come in Q4. These are some of the best practice tasks for you to check off your list before & during your Q4 trading season. I’ve spent 20 years in retail working as a buyer and head of buying for the likes of Primark,...
The Power of Manifestation: Attracting Success for Your Business

The Power of Manifestation: Attracting Success for Your Business

by Nicole Higgins | Nov 20, 2023 | Business Tips, Manifestation, Podcast, Success Tips

How do you manifest the life and business that you want? Chloe Slade is a Manifestation and Mindset Coach, and founder of Vibe & Flow. Chloe joined me on podcast episode 56 to share what manifestation is, how it works, and how you can use manifestation to attract...
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Nicole Higgins


The Buyer & Retail Coach is a global retail expert with over 18 years experience working in the industry as a buyer and head of buying for companies such as Primark, M&S and George at Asda, developing and sourcing a broad range of products from Lingerie to Health & Beauty and driving strategies and innovation.

Having worked for the big blue chips she now brings that expertise and experience to entrepreneurs and SME’s to help you make your product ideas a reality, scale your business and increase your bottom line sales & profits.

Recent Posts

  • 6 things you can learn from the Labubu craze for your product business
  • Ep 189 Crafting tone of voice that sells and inspires with The Fashion Copywriter Katie Ramsingh
  • Ep 188 Luna Daily Founder katy cottam chats Launching her microbiome bodycare brand
  • Ep 187 overcoming anxiety and overwhelm with psychotherapist anna mathur
  • Ep 186 Brand Packaging Tips for Small Business: Stand Out on Retail Shelves

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Start and scale your product business without the overwhelm

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