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8 Essential Tips for your first trade fair visit

8 Essential Tips for your first trade fair visit

by Nicole Higgins | Nov 4, 2024 | Business Tips, Exporting, Fashion, Trade Shows

 8 Essential Tips for your first trade fair visit  As a buyer I’ve sourced products from trade fairs across the world from the enormous canton fair in Hong Kong to UK trade fair Top drawer  finding suppliers & brands  for anything from home...
5 Tips to maximise Q4 & Xmas for your Product Business

5 Tips to maximise Q4 & Xmas for your Product Business

by Nicole Higgins | Nov 4, 2024 | Business Tips, Christmas, Fashion, Retail, Retailers, Sales

Between 25-50% of your yearly turnover will come in Q4. These are some of the best practice tasks for you to check off your list before & during your Q4 trading season. I’ve spent 20 years in retail working as a buyer and head of buying for the likes of Primark,...
Creating copy that connects with your customer

Creating copy that connects with your customer

by Nicole Higgins | Nov 27, 2023 | Copywriting, Marketing, Outsourcing, Success Tips

Connecting with potential customers through your website copy and marketing materials is crucial for converting visitors into paying clients or customers. However, writing copy that truly resonates with your target audience can be challenging. Emma Griffin is a...
The Power of Manifestation: Attracting Success for Your Business

The Power of Manifestation: Attracting Success for Your Business

by Nicole Higgins | Nov 20, 2023 | Business Tips, Manifestation, Podcast, Success Tips

How do you manifest the life and business that you want? Chloe Slade is a Manifestation and Mindset Coach, and founder of Vibe & Flow. Chloe joined me on podcast episode 56 to share what manifestation is, how it works, and how you can use manifestation to attract...
Getting ready for Black Friday and the Christmas Selling Period

Getting ready for Black Friday and the Christmas Selling Period

by Nicole Higgins | Oct 25, 2023 | Black Friday, Business Tips, Christmas, Podcast, Retailers

The holiday sales season is nearly here, which means many small businesses are gearing up for a busy time with increased customers and orders. Major events like Black Friday and Christmas make or break your success during this critical sales period. I had an...
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Nicole Higgins


The Buyer & Retail Coach is a global retail expert with over 18 years experience working in the industry as a buyer and head of buying for companies such as Primark, M&S and George at Asda, developing and sourcing a broad range of products from Lingerie to Health & Beauty and driving strategies and innovation.

Having worked for the big blue chips she now brings that expertise and experience to entrepreneurs and SME’s to help you make your product ideas a reality, scale your business and increase your bottom line sales & profits.

Recent Posts

  • 6 things you can learn from the Labubu craze for your product business
  • Ep 189 Crafting tone of voice that sells and inspires with The Fashion Copywriter Katie Ramsingh
  • Ep 188 Luna Daily Founder katy cottam chats Launching her microbiome bodycare brand
  • Ep 187 overcoming anxiety and overwhelm with psychotherapist anna mathur
  • Ep 186 Brand Packaging Tips for Small Business: Stand Out on Retail Shelves

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Start and scale your product business without the overwhelm

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